Thursday, December 13, 2018

What is m.facebook.com & i.facebook.com and im.facebook.com in Google Analytics


If you use Google Analytics to check the traffic/visits coming to & through your website, you may have seen m.facebook.com in the referrals section of Google Analytics showing you how people have found your website.

You might have seen any of these variations in Analytics: m.facebook.com, i.facebook.com, im.facebook.com. What do all of these or any variation of m.facebook mean in Google Analytics lets check;  




l.facebook.com occurs when any user clicks a shared post from facebook.com on the desktop.

lm.facebook.com occurs when someone clicks a shared post or link from m.facebook.com, the mobile Facebook version (i.e. mobile app).

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