Saturday, September 28, 2013

Google’s Latest Hummingbird Update

Google officially announced the latest, and biggest, algorithm update to hit your very favorite search engine since 2010’s Caffeine update. You could call it another search results overhaul but, truthfully, it’s just a small part of an overall evolution to bring better information to consumers for the moments that matter.

Google is making an effort to practice what they preach in a big way. Have you seen their commercials? It’s clear that Google has its sights set on emerging as the ultimate source of information. Want an old school SAT analogy to help you out? Google is to information as Apple is to devices. This new update is a clear indicator that Google is making bold moves to become an increasingly integral part of your life, not only supplying information you want, but intelligence you didn’t even know you needed.

  • Content Needs to Satisfy Intent
  • Content Needs to Be Rich
  • Authorship Matters


Read more/Original Source at http://www.searchenginejournal.com/3-ways-content-will-affected-googles-latest-hummingbird-update/71473/#AQBtckDGHjOBv9ql.99

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